There’s a new Stock library revolution on the horizon. We’re all fed up with cheesy, staged photographs used in the corporate marketing world. The real, grassroots businesses – the local ones – are revolting! No, not in the disgusting sense, they’re merely turning their backs on happy family pics and sterotypes, they’re embracing real life imagery. That’s got to be a good thing.

When it comes to getting your business out there, why not have pictures of you doing your stuff. It makes sense right? Who is going to have faith in the carpenters who don’t have any photos of themselves with a hammer in their hand? Who’s going to hire the designer who can’t demonstrate their own design skills throught tangible examples of them in situ, at their computer using design software, in a client’s sitting room sorting out their interiors… you get the idea.

(Little bit of self indulgence! Photo taken by my daughter, she’s not a photographer, but I am a designer – you get the idea.)

Be done with the expensive stock library options that don’t represent your business, find yourself a good photographer. If they’re any good you’ll know because they’ll have a portfolio of happy clients with examples of their work. Make your job and your business appeal to a wider audience, show them that you and the work you do is real. 

Don’t get me wrong, stock libraries have their place, I use them myself and actually contribute to one of them (Adobe Stock). But when it comes to actually showing what you do, who better to be in the photos than you!

Posted by:CathieDesigns

After many years of wishing I could be successful in a profession that I actually enjoyed, I embarked on a new career as a Graphic Designer. By gaining a BA(hons)Graphic Design in 2009 I have realised my dream of being part of the creative industry. In my capacity as designer I listen to my clients needs, suggest practical solutions and aspire to portray their business in a professional and creative manner. I am competitive with my prices as I like to stay affordable for smaller businesses like myself. However, this doesn't mean I compromise on the quality of my work. I pride myself with being a bit of a perfectionist and would only ever give 100% to every project I take on. I'll be honest with you if I feel I'm not the right person for the job. I know what I'm good, but equally I know where my skills might not be as strong for what you need. There is no point me telling you I can help, then turn around it three months time and say, sorry, I can't do that. I have many contacts within the design industry who will have skills that I can't deliver and I'll happily recommend them to you if I feel I can't help. Please contact me for any web design, Shopify e-commerce site, digital marketing & graphics work you might need - I enjoy a challenge and will gladly take on any job, big or small

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